One of the best free ways to generate traffic to your web pages/blogs/website etc. is through SEO (Search Engine Optimization). SEO is when you create a page on the Internet so that it will rank well in the search engines for specific keywords.
Let’s say you are promoting a dog training ebook that you found at ClickBank.com and let’s use Squidoo as our web page platform. You’re going to want to optimize your Squidoo lens so that your lens will be found in search engines like Google, Yahoo and Bing’s listings. However, you want to optimize it well, so that you’re page is listed in the top results. Your goal should be, of course, listing #1 for the specific keyword.
Keyword phrases are what you want to optimize your Squidoo lens for. An example keyword phrase to promote a dog training ebook could be “How to Train a Dog” or something like that. Your keyword phrase is “How to Train a Dog” and you want to optimize your web page or in this case you Squidoo lens to rank well for “How to Train a Dog”.
Why you ask?
It’s quite simple really. When someone wants to learn how to train their dog, they’ll most likely use a search engine like Google and type in “How to Train a Dog”. When your page is the #1 result, those how search for “How to Train a Dog” will see your listing first and for the most part, click on your listing. It will then bring them to your, in this case, Squidoo lens where you have your affiliate link to a dog training ebook.
In a nutshell, SEO is just creating a web page to rank high in the search engines, so you can generate absolutely free AND targeted traffic. Don’t worry, this is definitely not the end to SEO posts, in fact, it has it’s own category.

April 13th, 2010
Ryan
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