AffiliateGrounds

One of the most popular methods to driving traffic to websites is to use the Pay Per Click (PPC) method. Although this will cost you to spend your money, unlike the free methods of SEO and article marketing, PPC is a very quick way to drive traffic, unlike the free methods which take time and work to do.

I’m sure you’ve notice text ads on websites and on the top and side of search engines. These are ads that people pay to have there. It costs them a certain amount of money each time someone clicks on the ad. This can range from $0.05 to several dollars a click!

Basically what you do is sign up for a Google adwords account or an other of the search engines ad programs. This also works with Facebook and Myspace.

Once you sign up, you can begin creating ads to drive traffic to your website. You create an ad with a attracting headline and details. Then you pick keywords that you want your ad to show up with. When someone searches the keyword, your ad will appear on the side.

Although this is a very quick and easy way to drive TARGET traffic to your website becuase you’re able to bid on the keywords. It’s a very easy way from those who do not know what they are doing to lose a lot of money.

You need to be sure your ads are relevant to the keyword, along with your website. You also need to target keywords that people who search them will be willing to purchase the product you’re promoting.

If you’re promoting a fat loss product, you’re going to want to find keywords relating to losing fat, inside of let’s say exercise workouts.

You need to keep your keywords and the product very similar to each other in order to have a good conversion rate, along with click through rate.

I tool I highly recommend for this is Keyword Spy. This tool allows you to look at other ads and their keywords to find the most profitable ones. Essentially you’re spying on other marketers ads that are making them money. This will allow you to create similar ads and take over your competition!

For beginners, PPC can be very risky, I recommend reading Beating Adwords, an eBook written by my friends Kyle and Carson from Wealthy Affiliate that is all about PPC advertising with Google. You can get Beating Adwords completely free when you join as at Wealthy Affiliate. If you don’t know Wealthy Affiliate, check out my full Wealthy Affiliate University review and to get the Beating Adwords bonus here.